Great question. How does a domain name affect your Search Engine rankings? What actually contributes to the value of a domain name? Let’s take a look.

1. Type-in Traffic
Years ago, many people didn’t understand the difference between the URL (Uniform Resource Locater) or address of the actual website and the search window in Google. One goes directly to a particular website, like the address of a house. The other is an actual search. So people would just type in what they were looking for in the *address* field…i.e. “new shoes”. This is called type-in traffic.

This meant that if you were lucky enough to buy a domain like “newshoes.com” for around $7.00 per year, you would automatically receive a respectable amount of traffic to that domain…type-in traffic. This would make the domain valuable, as it could be parked or used for an ecommerce shoe store…traffic equals money.

It is 2010 now, people are more savvy. More people use the search window and they know that it is a search window. So, type-in traffic has diminished, not to mention that everyone is hip to domain ownership, any ones with any value have been bought up. Goddaddy.com even buys domains they feel will have high traffic and resells them to you and me at a premium price, this is a premium domain. By the way, they will quickly settle for 70% of the asking price if asked. Type-in traffic isn’t what it used to be and domains are more expensive.

Does it matter?
The short answer is “not much”. Content is still king. Google works very hard to return relevant, high-quality results for it visitors. Look at Facebook.com, Google.com, yahoo.com, the domain can be anything. Can it help? Absolutely. If your domain contains your keywords you will get a little more love from Google and the search engines, but will it make or break your website? No. Shorter is better, descriptive is better. I recommend considering buying a premium domain, it is a good start.

Domain name traffic
Listen, I have owned a lot of domains, upwards of 450 at one point. I have purchased premium domains, acted as a domain broker for my clients, parked domains at different domain parking services like sedo.com, parked.com and many others. I have struggled to optimize over 150 landing pages in an effort to make a passive income…all with not much success, except learning a lot about how domains work.

Look, there are many ways to measure traffic. All of my websites are built on a CMS and it has it’s own traffic stats. Well, I also use Google Analytics on all my sites. When I compare the numbers from both, they are different. There is no way to tell who is linking to your site, conclusively. There is no way to be 100% accurate on where the traffic is coming from. I have been a victim of a scam where you “purchase traffic”. The company explained that they had high-traffic websites…that were relevant…that you would get links from and traffic to your site. I found that that was not the case. Technically, I got traffic, but who knows where it came from. With all the traffic, I got not new customers and a very high bounce rate. The bottom line is: Don’t believe traffic reports, unless you are using Google Analytics and have personal access to the live Google Analytics account.

Old domains
One cool thing you can do is to check out archive.org . This site will let you see what a website looked like years ago. It will show you if there was a website associated with the domain you are looking at. If you want to see what your competitor’s site looked like back in ‘08 you can check it out. With old domains, you want to be careful. You want to know what kind of site it was, you don’t want to do a lot of back paddling in the first few months of your new domain/website ownership. Type in “link: yournewdomainname.com” in Google, and it will show you how many links point to that domain, same thing using Yahoo!, I use both.

Social Media

With the current trend of savvy marketers using Facebook and YouTube.com as main forefronts on their marketing campaigns, this gives domain names even less value. It actually reduces the importance of the brands entire website. Toyota recently closed a national ad by giving the address of their YouTube.com channel, not their website address. This direction both diludes and broadens the company’s marketing penetration, and for sure minimizes the impact of the domain on their website, as it would for any company.

Appraise your domain at domainappraisalking.com plus Buy and sell from domainers and submit portfolios of domain names

Grab practical recommendations about the topic of free website traffic – read the web site. The time has come when concise information is really only one click away, use this opportunity.

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Choosing a Domain Name

If it is one thing that bugs the absolute and, likely essentially nutritious, hell out of me; is people and their domain name conundrums.

I feel like if you have an idea on which market niche your online business is going attempt to master, and you have a model to display your related content to your beloved user, then you simply have gold. The simple task of choosing a domain name should be your lone, and personal, act of freedom for demonstrating your expression as a online business owner.

The only issues that I see, which need to be addressed other than the previously named are, value and quality. If an online entrepreneur can provide value and quality, then you have the makings of a brandable empire. This is the reason why I think that domain name conundrums are silly and born of a mind with a dangerous lack of insight.

With regard to the recent Google algorithm updates, this ideal reigns even more true today. The basic thesis of the recent upgrades is to accommodate the user. A user which the search engines depend upon for revenue, and relevance. If you didn’t realize, the search engines live almost entirely off of contextual advertisement revenues.

In which, the ads are generated by the users, and what particular content they are looking for. So it fully benefits the future of the search engines to run new algorithms which best benefit the user. This simply means that website owners of all walks of life can now compete globally, in a balanced fashion.

Why ? Because the search engines are trying to direct users to the correct content, regardless of the website. This even has the big corporations complaining. This is good for the user, and excellent for the start-up that executes business with this reasoning in mind.

I do believe in having concern for having keywords in your domain names. However, the webmaster should also have an understanding of simple branding principles prior to running mindlessly after key-worded domain names. Besides, you can always optimize your website marketing efforts in the direction of your keywords anyway.

So with all of the above being said, I could have a website named BobbyBoy.me for all I care. The beauty about the e-world, after the Google MayDay and Caffeine Updates were released, is that any one web page can dominate an entire website and vice versa. In this new age of SEO, relevant content has been even further anointed as king.

So if you are working on a decision for a domain name, pursue that which makes you feel happy. Pursue that gives you a sense of independent individuality, then by all means, reserve your domain name.

Fetch important advice in the sphere of free website traffic – please go through this publication. The times have come when concise info is really within your reach, use this possibility.

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Everywhere in the world, thousands of huge domain names are expiring, and since thousands of domain name holders did not renew their expired domain names, thousands of people are also bidding for such great domain names.

With this statement, the perception for domain name auction was born.

In the domain name auction, those domain name holders who have not paid their registration fee or did not renew their domain names could find their area of the internet, their domain names in broad, being sold off to the top bidder. Well, this is how domain name auction works.

Several research studies about the domain name auction process have well thought-out that many companies today are catering to domain name auctions for the grounds that they wanted to gain some benefits from those expired domain names or for those domain names that are not paid.

So today, many domain name registrars have told the domain name holders to pay the renewal or registration fees for the motive that they have only a few days left to hand over the hard cash. And the concept of domain name auction came out when the money is not forthcoming. With this domain name auction, thousands of people are likely to come under the hammer.

The domain name auction also surfaced due to the reality that there are some domain name companies who do not patch up their debts. With such circumstances they were forced into a domain name auction for their own name. Since the domain name auction seriously involved some sorts of bids, it is well-known that the maximum for bid for each domain name will be the amount that a certain network solutions is payable.

But, there are some instances in the domain name auction in which the companies lose power of its name. So, if such happens it might have to pay a huge total to the new possessor to get it back. For specific mention, one of the reports has shown an example that last year the http://Business.com domain name was sold for $7.5 million!

Nowadays, there are so many companies on the web that offer domain name auctions to those who wish to own a domain name. It is just interesting to know that those domain names sold under domain name auctions are soon-to-expire domain names. So today, may people bid on as many as they wish by building a drop list. Speaking of drop list, this is a common support that most of the domain name auction companies offer for the auction process.

In relation to the existing companies on the web today that recommend services for auctions of those soon-to-expire domain names distinctively create some divisions or classifications on their services. In fact, there are companies that offer a said private and public auction. The concealed auction is measured as a class if two or more members bid on the same domain name.

As such, the domain names go into a private auction for three days, where only the previous bidders will be granted to join the bidding. On the other hand, the public auction is the category when a winning bidder fails to pay the payment on a domain, so the domain name goes into a public auction. Finally, this kind of domain name auction is open to all members and this will last for one week.

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In the world of domain name, there is an act of buying a domain name and selling a domain name. These acts are so typical that many domain name patrons and holders are into it a a small number of years after the beginning of domain name in the world of the internet. In our day, as domain names continues to become a commodity; numerous people have particular desires to buy a domain name and particularly to get rid of a domain name.

Generally, to sell a domain name, which is the main motivation of this article, involves a not so easy process. If buying a domain name involves some processes, to sell a domain name is also to endure different steps.

According to many domain name experts, there are really certain purposes why a certain domain name possessor or companies sell a domain name. It is a widespread note that many of them just purchased a domain name for the purpose of reselling it. Most of the domain name holders sell a domain name after finding that it has no use for them, or perhaps when the third party shows some interest in buying it.

Given such fact, it is then a nice move if you have certain longing to sell a domain name that previous to getting down to the hard work that is required to sell a domain name, you know how to place some sorts of assessment on your domain name. In fact, even if you are not going to post or publicize the set value of the domain name, it is still important that you are alert of the minimum amount that you would accept for it when you sell a domain name.

When you need to sell a domain name, you should take note that there are primarily two major means to sell a domain name. The first way for you to sell a domain name is to look for a buyer yourself or what the other call as a private transaction. From the name itself, it is understandable that this way to sell a domain name is strictly between the buyer and the seller, of course with no third party involved in the transaction. Knowing such fact, it is then a very important factor that there is a altitude of trust between the parties, for the fact that a party is naturally waiting while the transfer approval is absolutely done and the amount is sent to the seller.

On the other hand, the second way to sell a domain name is to use a company or party to find a buyer on your behalf. Many people address this way to sell a domain name as using an escrow service. In here, you are applying a third party that will essentially cling to the buyers payment while the trade is completely done. As such, both the side of the buyer and the seller is protected. However, one of the bad impressions for the escrow service to sell a domain name is that you are putting another step to the process involves in the desire to sell a domain name, and another expense.

But in spite of the path you decide to follow with your desire to sell a domain name, it is just needed that you take some extra care, since when selling a domain name it is a typical condition that you rarely meet your buyer face to face.

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You have researched many Internet business ideas and have chosen your niche. Now you are eager to launch your web site and begin building a dependable online business.

To start with, you require a web server to put your web site on the internet. Owning and maintaining a web server can cost a lot of money and it requires somebody who knows what they are doing in order to take care of the server and the web-site. A web host can do this for you. They supply the equipment and supplementary specialized programs that are required to build and maintain a web-site on the Internet. These hosting companies charge for the service of storing your web site information and allowing your web site to be seen on the Internet.

With thousands of web hosting companies in the market, it can be arduous to discern which web site hosting companies really offer an excellent hosting solution at an affordable charge. With this in mind, here are a few guidelines to assist you with this especially important decision.

Your web host will charge you a fee for monthly service that ranges from $10 or $20 to the more costly $50.00 per month. Plan to pay between $300 and $500 per year to your web host. Always avoid free or incredibly cheap web hosting services, because you may well be subjected to bouts of server downtimes and you are prone to have sizeable limitations in storage, number of email addresses, FTP uploads etc.

Be certain your web host can accommodate e-commerce, blogs, forums, chats, online interactive support and anything else you might would like to add onto your site. You might not need every one of the services at the start, but you probably will in the near future. Calculate approximately what your growth requirements are and ensure that this web host can accommodate you as your online business grows. The last thing you want to do is change your host, unless you definitely have to do so.

Check your bandwidth and server space capability to be confident that, if your website traffic grows quickly, you can upload each and every one of your needed files and your patrons will not have to wait long for downloads. It is vital to obtain as much server space and bandwidth as you can. Be suspicious when someone claims they offer unlimited bandwidth. There is no such thing as limitless bandwidth. Don’t fall for the limitless bandwidth trap that some companies throw at you.

Your hosting provider should be there for you 24/7 and provide you on the spot access to the technicians you require to resolve any of your problems. Ask them how long it takes for them to predictably reply to your quandary. A good test is to call them in the middle of the night to check if you get live support.

Check whether they offer a network powered by multiple bandwidth providers to guarantee redundancy. Some offer a 100% guarantee on its network availability or network uptime. Multiple bandwidth providers is important because if one goes down, the others pick up the slack.

Verify the hosting providers financial stability. If you’re running exceptionally essential operations, you can’t afford to be with a hosting company that may not be in business in a few months. A good indication is how long they have been in business, as most that have already been in business for a few years have a good business foundation.

Hosting companies require that you procure your URL or domain name firstly before you acquire hosting services. Nearly all hosting companies have a package that will allow you to purchase the domain name and hosting at the same time. To get your own unique domain name, you must first check the availability of the name with a domain name search, offered by reliable domain registrars such as DomainIt and Dotster. Many domain registrar services have proficient online tools to help you obtain your domain name and hosting site up and running.

Choosing a fitting domain name is especially important. First and foremost, when it comes to domain names, make an effort to stay away from the harebrained, imprudent, outlandish or clever. Keep your domain name unpretentious and make it something your customers can remember if they lose the link to your business site. Utilizing one of your keywords in your domain name can increase your score on particular search engines.

A professional domain name that uses your primary business name or associated terminology is apt to get more attention and be considered as a stable business by your prospective patrons and the search engines. Bear in mind, your domain name is an extension of your business and your brand of product or service.

Take note that, while your domain name on free web hosting services may seem like the least expensive way to go, it can also get you dropped from a few search engines. A number of search engines take no notice of domain addresses that reside on these free or extremely cheap servers.

In summation, you need a web server to put your web site on the internet. There are many types of web hosting services and it all depends on what you desire to accomplish in building your web-site for your business. Free web hosting is for novices who require an easy hosting option without lots of bells and whistles. Reliable web hosting providers have a monthly service charge that ranges from $10 or $20. Hosting companies require that you obtain your URL or domain name first before you buy hosting services. Nearly all hosting companies have a package that will allow you to acquire the domain name and hosting at the same time. There are scores of service providers to pick from. If you do your homework, you’ll find a number of excellent deals that will accommodate your budget.

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There are many different reasons for purchasing many domain names, and each reason has its own set of benefits and uses. Written quite extensively before about how to select the prefect domain name for your business.

It is also a great idea to secure alternate versions of your primary domain as a means to prevent competitors from trying to squeeze in on your name and branding efforts. Buying multiple domain names is a great strategy that can be used to secure other branding avenues you may wish to pursue, or simply to prevent your competitors from securing them.

Type-In Traffic

Many domains are purchased simply to capture type in traffic. Type-in traffic is when someone goes to the address bar of their web browser and types in keywords.com instead of performing a keyword search on a major search engine. Securing domain names with a fair amount of type-in traffic can be a great boost to sales. If you sell bean bags, your main URL might be BarrysBeanBags.com. To capture potential type-in traffic you might also secure and redirect the following:

• KidsBeanBags .com
• BeanBagChairs .com
• BeanBagFurnture .com

Misspellings

It is always a good idea to secure potential misspellings of your domain name. I recently did a radio interview and at the end of the interview I provided my domain name. Unfortunately I did not take the time to actually spell it out. Upon realizing my error, I immediately went out and purchased multiple spellings of my URL to redirect to my primary site.

o PolPositionMarketing .com
o PullPositionMarketing .com
o PollPositionMarketing .com

This enabled me to capture all traffic from any listeners that may have had a different spelling of my domain in mind, which increased my visitor rate from those who listened to the broadcast substantially.

Along with misspellings you should also consider purchasing plural and/or singular versions of your domain.

YourDomainSucks .com

If you are in a highly visible industry you might want to consider getting yourdomainsucks.com. Many years ago someone put up an anti AOL website at aolsucks.com (You can see a version of this at http://web.archive.org/web/19980111060209/http://www.aolsucks.com/).

Who might do such a thing? A disgruntled x-employee, a customer who had a bad experience or even a former spouse or partner. Setting up and hosting a website is relatively easy, and often bad press travels a lot further with a little work than good press with a lot of effort.

There are some significant set backs from trying to capture all negative versions of your domain name. You’ll have to grab all hyphenated, non-hyphenated, plural, and misspelled variations. That can be quite a bit. Take that even a step further, you also want to buy the .net, .org, .info, .biz and .us (or your country code) variations. Dont forget YourDomainSux.com or YourDomainReallySucks either.

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The tiny Polynesian island nation of Niue is beginning to think it’s been had. Frankly, it’s clear they didn’t do their research before they did their exchange.

Ironically, it seems the buyer hadn’t really done his, either. Anyone who has been inundated by advertisements for ‘global domains’ can certainly understand that it’s a growing business. The specter of purchasing a domain at a much better price than the more common ‘dot com’ or ‘dot net’ or ‘dot org’ is most attractive to most wannabe entrepeneurs on restricted budgets. This niche’s market leader is most likely Global Domains International (GDI), which has no doubt put Western Samoa on the mental map of many a cybernaut. The key element in that deal is that the Western Samoan government granted the rights to GDI in return for a royalty for every domain sold.

Niue’s name is consequent from the local language’s expression for, “Look, a coconut!” It seems they should have used theirs more carefully before signing a domain deal with Bill Semich in 1998.

An American businessman whose former station was editor for a computer magazine, Semich recognized the potential value in the marketability of rare domains. Apparently finding the ‘nu’ extension an good-looking letter combination, he signed a contract with the Niue government that gave him the private rights to it.

It wasn’t a one-way deal. Semich assured free wireless access for all 2000 of Niue’s people and he delivered, completing the system of an island-wide network of translator towers in 2003. The country’s leaders surely felt they had provided their population with a service for the new century which would favorably ensconce their place in island history.

Semich, meanwhile, intended to hawk his bargain domains to Americans. He had no idea that his ideal customers were in Sweden, where ‘nu’ is the local word for ‘now.’

Obviously,’now’ is a hot advertising action term in any language, so Semich was pleasantly surprised to find the Swedes flocking to his cyber-property. As a translated example of why this works for them, ‘drive.now’ (which would be ‘köra.nu’) is a very persuasive sales slogan which becomes an ideal URL for a Swedish driving school. To date, Semich has had 110,000 sales of ‘dot nu’ domains at $30 a year, which has significantly swollen the coffers of his ‘.NU Domain Ltd’ to the limit that its website’s home page default language is now — or nu — in Swedish.

In fact, Semich has cleverly taken advantage of this windfall to become the first domain provider to integrate a complete Unicode character set into its scripts, allowing users whose alphabets have distinctive characters — in Swedish, that would be the letters ‘å,’ ‘ä’ and ‘ö’ — to remain true to their language instead of settling for Anglicized versions, which often destroy their original meaning.

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Along with the introduction and the function of the domains, there comes the so called domain name disputes which becomes one of the hottest subject of most domain name queries and discussions. Many were asking about the nature of the domain name disputes, its uses and everything about it, but then many are left without answers.

So today, since many of you are asking about the domain name disputes and its nature, then I will provide you a few of the given info about the domain name disputes for you to have a certain idea about the nature and the reason of the emergence of this particular thing. So you read further.

What are the domain name disputes and its nature? What is the cause of the domain name disputes?

These are just common questions that require some answers. Well, the domain name disputes are considered to arise largely from the practice of cyber-squatting. Now what is a cyber-squatting? For your information, the cyber-squatting as a primary cause of domain name disputes involves the pre-emptive registration of trademarks by third parties as domains. This particular cause for domain name disputes greatly exploit the first come first served nature of the domain name registration system that is intended to register the domain names of the popular people or even businesses with which they have the bond. Along with such factor, since the domain name registration is typically a simple and inexpensive process, which is noted to have less than US $100 in most situations, most of those who are engaged into cyber-squatting often undergo certain domain name registrations wit hundreds of such names as domain names.

In such case, the domain name disputes largely emerged. And in relation to cause the domain name disputes. The domain name disputes also surfaced when the cyber-squatters, as the domain name holders of such registrations, are considered to have often placed the domain names up on the aftermarket or there are some instances that they offer the domain names for sale directly to the company or person involved, with prices higher beyond the cost of the regular domain name registration. The domain name disputes then emerged since they often keep the registration and use the good name of the person or business that is associated with that domain name with the primary aim to attract business for their own domains.

Today, due to such situations that cause the domain name disputes, it is very disappointing to know that the number of once handful domain names disputes increase resulting for so many domain name disputes. Probably, one of the main causes for the rise of the domain name disputes is the fact that there is no agreement within the internet community that would grant groups that register domain names to pre-screen the filling of potential knotty domain names. Moreover, the domain name disputes continue to rise since the growing business value of domain names on the internet has led to more cyber-squatting, which then results in more domain name disputes and litigation between the cyber-squatters and the individuals or businesses who domain names have been recorded in worst condition. But due to such rise of the domain name disputes, the domain name authority is doing their best to solve the domain name disputes issues and so to help the domain name owners.

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DNS propagation is something that everybody who has anything to do with web hosting, domain names, email servers, or other Internet services that need to be accessed online will encounter at some point.

When you make changes to your domain names DNS configuration there is a delay between when you make the changes until when they become active around the globe, this process is known as DNS Propagation and can take from anywhere between 5 minutes to 72 hours. Waiting for propagation to happen can often be time consuming and can allow for loss of business or website traffic when incorrect DNS changes are made that are not noticed early or when changes are made but are sent to users prematurely.

Due to this sometimes long time frame for DNS changes to propagate it can be quite useful to be able to check the current state of DNS propagation on a range of random servers which are located all over the world.

When using whatsmydns.net, users are able to instantly check DNS propagation on a range of different servers located all over the globe, including in the United States, UK, Russia, China, Australia, New Zealand and more.

Having the ability to run a DNS Check on propagation has many advantages. One of the biggest advantages is that if you have made changes to your DNS records that were incorrect, you will have the ability to check these changes on other servers so that you have the chance to catch and fix the problems before they becomes widespread and affects more users around the world.

Another great advantage of DNS checking is that you can specify when things happen more precisely. For for example advertising your new domain name when you know that it can be accessed by everyone in the world, or by switching your website over to use a new server only once propagation has completed – there’s nothing worse than launching a new advertising campaign or switching server setups only to have half of the world not able to access your website, or losing important emails.

whatsmydns.net allows users to check lots of records which is very useful for when adding additional services to your hostname such as mail or reverse lookups. Currently supported records are A, CNAME, MX, AAAA, NS, PTR and TXT.

The most important thing about whatsmydns.net is that it’s completely free to use, this means that anybody can have access to the service whether they’re just starting their first site or if they’re a large company who needs to check many DNS records on a daily basis.

Obtain important things to know in the sphere of traffic to website – make sure to read the page. The time has come when proper information is really only one click away, use this possibility.

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As many people have found out, you can buy domains with high pagerank (PR) such as PR4 or higher on auctions such as eBay.

Why would anyone pay a considerable amount of money for just a domain that doesn’t even come with a company, website or hosting?

Well, the major reason is so that people can take this high PR domain and use it to host a website primarily for the purpose of linking to websites with lower PR or no PR. Since search engine spiders visit high PR sites more often than low PR sites, the idea is that the spiders will visit the high PR site and then follow the links to lower PR sites.

This strategy may allow the lesser PR sites to become indexed faster by the search engines, and with sufficient links from higher PR sites, the PR of the linked sites could increase.

While this may sound like an superb plan, there are a few things to watch for in purchasing high PR domains:

1. Crooked sellers have been acknowledged to fake PR. Without going into how this can be done, you should use free online tools such as http://www.seologs.com/pr-check/pagerank.html and http://reladvance.com/metrix/find_metrics_results.php to independently make sure the PR of the domain you are thinking of buying. Also, you should install the Google toolbar http://www.google.com/tools/toolbar/ on your computer so you can always see the PR of sites you visit.

2. The PR may not last past the next time Google computes PR. Sellers never guarantee the PR will last any length of time, and for good reason. How Google accurately computes PR is mystery and changes regularly. A PR5 domain could be a PR0 domain the next time Google runs their PR algorithms, and oops — there goes your investment.

3. If you do find agenuine domain with high PR that lasts, a backlink from that domain website to a lower PR website may not be all that useful. Search engines look at “relevancy” of the backlinks, and if the high PR domain is about “cameras,” then it will be able to provide relevant links only to sites about cameras.

4. One backlink from a high PR site is like a drop in the ocean. It takes many backlinks to get and maintain a high PR and consistently high indexing over time. Buying a assortment of high PR domains to get a good ranking and indexing could end up being a very high-priced proposition.

So look before you dive when considering the purchase of a high PR domain. There are so many other less expensive ways to get indexing and PR that you may want to ponder before laying out capital for a domain whose PR may in the end do you little good.

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